Hey, it’s Dani 👋

I Help You Transform Your Shopify POD Store Into a Profitable Business – And Prevent the Expensive Mistakes I Had to Make

I made every mistake a beginner can make. I wasted $258k on ads, created thousands of meaningless designs hoping one would sell, and lived through the pure horror of watching my income disappear overnight with shops suspended, ad accounts locked, and customers demanding refunds I couldn’t pay back.

Those failures forced me to understand Print on Demand at a depth most people never reach. I rebuilt my entire approach from the ground up. That’s when Printpreneur was born and where you benefit from every lesson I paid for the hard way.

Dani Virella founder of Printpreneur and Shopify print on demand strategist

+1k Shops

Launched with Printpreneur

83 Niches

Each Scaled Beyond $10k/month

+10 Years

Certified POD Expertise

My Mission

I created Printpreneur help you build a Shopify print on demand business you can live from. I teach you how to choose a niche, position your store, validate demand, and create designs that fit your market instead of guessing your way through thousands of random guesses.

Through my blog, weekly insights, worksheets, and step-by-step guides, I break down the exact process I use to launch profitable stores and scale them past their first $10k/month milestone with a method that helped thousands of sellers.

My goal is simple
To give you the confidence, structure, and guidance I wish I had when I started.
Feel free to get in touch with me if you have a question.